Tour Dates | Shop | Contact
The American Music Awards (AMA) is one of the most popular annual music award ceremonies in the United States, celebrating the biggest names across pop, rock, hip-hop, country, and more. Founded in 1973 by television producer Dick Clark, the AMAs stand out because winners are determined entirely by fan votes, making it a true reflection of public opinion in the music industry.
A Brief History
The first AMA was held in 1974, created as an alternative to the Grammy Awards. Over the decades, it has been the stage for some of music’s most iconic performances — from Michael Jackson’s legendary moonwalk to Beyoncé’s powerhouse live shows.
The event has adapted with the times, adding new categories to reflect trends such as Favorite Latin Artist and Favorite K-Pop Artist.
Categories and Voting
Unlike the Grammys, which are decided by members of the Recording Academy, the AMAs let fans vote online or via social media hashtags. Categories include:
- Artist of the Year
- New Artist of the Year
- Favorite Music Video
- Favorite Touring Artist
This interactive approach keeps the ceremony closely tied to the fans who drive music culture.
How to Watch the American Music Awards
The AMAs typically air every November and are broadcast live on ABC in the U.S., with international streaming available on various platforms. Viewers around the world can tune in online, making it a truly global celebration of music.
Impact on Artists
Winning an AMA can boost an artist’s career significantly, offering massive exposure and credibility. Performances at the ceremony often trend worldwide on social media, creating viral moments that can redefine an artist’s image.
Discovering New Music
While the AMAs honor global superstars, they also shine a light on emerging talents. Many fans use the event as a way to discover fresh music and explore new genres.
In that same spirit, if you enjoy discovering unique sounds beyond the mainstream, you might explore the electronic house music world of Play House — a Paris-based DJ creating deep, vibrant tracks that transport listeners to an entirely different dance floor.
